Twelve Hundred Thirty-Seven Golf Members Propel Revenue Gains Before Bass River Anniversary
Key Points
- Total golf membership reached 1,237 residents and guests, outpacing last year's figures and boosting town revenue.
- Plans finalized for July 2 Bass River 125th Anniversary featuring hickory clubs, a pig roast, and fireworks.
- Municipal sewer project expansion will require the total destruction and reconstruction of the driving range for underground chambers.
- Restaurant lease bidding process will be simplified from 200 pages to 30 to attract more local vendors.
- Two medical refunds approved for members following a fractured vertebrae and a ruptured Achilles.
Yarmouth’s golf operations are entering the peak summer season with record-breaking momentum, as Staff Ian reported that total membership has surged to 1,237, up significantly from approximately 1,100 at this time last year. This growth, spanning nearly every membership category, combined with a five-percent fee increase, has driven a notable spike in revenue for the Golf Enterprise Committee as it prepares for a landmark summer celebration. Staff Ian noted that the department is seeing broad participation across the board, stating, Every membership class is going up by a percentage.
The committee is currently finalizing plans for the 125th Anniversary of Bass River on July 2, an event designed to celebrate the course’s historic 1930s layout rather than maximize daily revenue. The festivities will feature two shotgun starts with a $125 guest fee and a $50 rate for members, including a best dressed
contest encouraging historical golf attire and the use of hickory clubs on select holes. Staff Scott emphasized the significance of the milestone, noting, The goal of the day is to make it a fun celebration. Not every golf course experiences 125 years.
The day is expected to culminate in a ribbon-cutting for the new bridge, a patio pig roast, and a 9:00 PM fireworks display, with shuttle services planned from the local high school to accommodate over 200 expected guests.
While membership is up, the committee addressed some early-season friction regarding the new membership cards. Member John Mitchell reported that initial confusion at the Bass River counter left some staff unaware of how to process member benefits, stating, I went into Bass River and the people behind the counter didn't know anything about it.
Staff Regina clarified that the previous 10-percent discount has been replaced by a rotating calendar of member-only specials, such as coffee combos and daily discounts. To resolve the communication gap, Vendor Mark announced the restaurant would close for one hour next Tuesday for an all-staff training session. Next Tuesday is our all-staff meeting,
Mark said. We need to get everyone on the same page for things like the member cards.
The town’s massive $207 million municipal sewer project is also beginning to cast a long shadow over the golf courses. Staff Scott revealed that Phase 2 expansion efforts will eventually require the installation of underground wastewater chambers at the driving range, which will necessitate a total reconstruction of the facility and the surrounding parking lot. The driving range will be completely destroyed, chambers put underneath, and we'll get a different driving range back,
Scott explained. In the interim, the committee is moving forward with smaller capital improvements, including a $50,000 renovation of the Bass River bathrooms to add heat and improve traffic flow.
Financial transparency and fee-setting processes were also highlighted following a resident inquiry sent to the Town Administrator. Staff Scott detailed how the department provided a comprehensive history of the public process to demonstrate that rates are set through open Select Board hearings rather than behind closed doors. J. Boyle added that residents often miss the window for input, noting, The Select Board hearings are their chance to express an opinion.
Amidst these broader financial discussions, the committee approved two medical refund requests, including one for a member who suffered a fractured vertebrae just one day after purchasing a membership. Motion Made by [Unidentified Member] to approve the refund for the member with the fractured vertebrae. Motion Passed (4-0-0). A second refund was granted to Jason Tatum following a ruptured Achilles. Motion Made by [Unidentified Member] to approve the refund for J. Tatum. Motion Passed (4-0-0).
The department is also looking to revitalize its business partnerships by drastically simplifying the bidding process for restaurant leases. Staff Scott noted that the previous Request for Proposals (RFP) was a daunting 200 pages long, which may have discouraged local vendors. The new RFP, expected to be released in July, has been trimmed to just 30 pages. What we've found with the restaurant bids is we need to simplify,
Scott said. We're trying to keep it to about 30 pages.
This effort aligns with the committee’s goal to maintain steady restaurant operations at both courses, despite recent equipment setbacks at Bayberry Hills, where a grill fire and a broken fryer briefly limited the menu.
The meeting concluded with the committee’s annual reorganization. Motion Made by [Unidentified Member] to elect P. Vennberg as Chair. Motion Passed (4-0-0). Following her re-election, P. Vennberg oversaw the selection of the remaining leadership. Motion Made by P. Vennberg to elect [Member] as Vice Chair and [Member] as Clerk. Motion Passed (4-0-0). Chair Vennberg encouraged greater public involvement in the upcoming annual member meeting on June 16, stating she hopes to talk about what happens at meetings and how things get set up to encourage participation.